INTERNAL FACTORS AFFECTING THE MARKETING STRATEGY OF THE ENTERPRISE "STEKLOPLASTIK" LLC Abstract: This article describes the effective management and development of enterprise activities. Receiving individual orders and ordering production, the company's competitive capabilities, financial activity was considered.

DIRECTIONS FOR IMPROVING THE MARKETING STRATEGY IN THE FURNITURE INDUSTRY Abstract: This article analyzes the modern concept of strategic marketing and clarifies its content, determines the characteristics of the furniture market of the Republic of Uzbekistan, and analyzes the implementation of strategic marketing principles

RESULTS OF CALCULATION OF THE COEFFICIENT OF HYDRAULIC FRICTION Abstract: According to the results of theoretical studies, according to the given conditions, with an increase in water pressure at the beginning of the line, the total pressure and pressure at the beginning and end of the pipeline also increase

USE OF INTERACTIVE METHODS IN EXPRESSING MOTION EQUATIONS IN DIFFERENT COORDINATE SYSTEMS Abstract: In this work, students were studied how to solve the problems that arise when expressing the equations of motion in different coordinate systems using interactive methods. Connections between the coordinate system, the radius vector, the velocity vector and the acceleration vector can be cited as concepts that are important in mastering all topics in theoretical mechanics. Because all the knowledge that needs to be mastered goes back to the above concepts. In theoretical mechanics, the interactive methods used to create a complete knowledge of the coordinate system, the trajectory of a material point, and the expression of its speed and acceleration in coordinates are highlighted.

ADSORPTION CHARACTERISTICS OF ZSM-5 ZEOLITE ANALOGUE BASED ON NATURAL MINERAL RAW MATERIALS Abstract: Differential heats, isotherm, differential entropies and thyromimetics of trietilamin adsorption in the ZSМ-5 zeolite were measured at 303K. The isotherm of adsorption was quantitatively reproduced on the basis of VOM theory. The detailed mechanism of trietilamin adsorption in ZSМ-5 zeolite from zero filling to saturation was discovered.

GENERAL CHARACTERISTICS OF THE ORGANIZATION OF CONTINUOUS PEDAGOGICAL EXPERIMENTAL WORK Abstract: This article gives a general description of the organization of continuous pedagogical practice, trial work, the concept of systematization of continuous pedagogical practice, experimental application of the concept of systematization of continuous pedagogical practice to the training process of students of physical culture in higher educational institutions and a comprehensive study of the educational process and the initial state of continuous pedagogical practice and the determination of the level of professional and pedagogical training of students. Document analysis. To formulate a working hypothesis, set research objectives and solve them, traditional (qualitative) and formalized (qualitative-quantitative) methods of document research were used.

ACTUAL PROBLEMS OF TEACHING PHYSICAL CULTURE AT SCHOOL Abstract: This article gives a general description of the organization of the role of physical culture in shaping the personality of students, their interests and creative abilities, in improving motor and psychophysiological qualities, in promoting health and preventing diseases of schoolchildren in the structure of general secondary education, the subject should be of an applied nature, occupy one of the leading places in the system of interdisciplinary connections and contribute to the solution of important general pedagogical decisions

PROCEDURE FOR USING RESPIRATORY PROTECTIVE EQUIPMENT Abstract: The article deals with the problems that arise when determining the effectiveness of respirators in production and laboratory conditions. Since the current level of science does not allow to accurately determine the concentration of harmful substances in the inhaled air, an accurate assessment of effectiveness in a particular situation is impossible.

ESSENTIAL ALGORITHM OF INFORMATION BASES FOR FORMING INFORMATION COMPETENCE OF FUTURE MANAGERS Abstract: The article provides information on competence-oriented education and the problems of formation and development of information competence in future managers, as well as the importance of the types of information they use. On the basis of research and analytical data, an algorithm of fields and types of information related to the formation and development of information competence of future managers has been developed.

EFFECTIVE MANAGEMENT OF BUSINESS ACTIVITY IS AN IMPORTANT CONDITION FOR ENSURING ECONOMIC SECURITY Abstract: This article describes the role of economic security in the country's development, the methods used to ensure it, its interrelationship with the country's security, entrepreneurial activity and its effective management, and its contribution to the development of the financial market. The main task of entrepreneurs is to protect the economic interests of the state and ensure its economic security. Ensuring economic security not only in foreign, but also in domestic economic activity includes issues such as combating violations of customs regulations, preventing illegal currency transactions, filling the state budget through timely and correct collection of customs and tax payments. In this article, some directions of effective management of business activities and provision of economic security in external and internal economic activities are considered.