Abstract. The article will determine theorian and methodological aspects of the mediacompetival, philosophical, pedagogical and psychological, technical and methodological, technical and methodological, technical capabilities in the students, and the strategic requirements of the media of the media, to improve the media environmental capabilities, the gradual development of mediacompetentity - adjustment of technologies for the implementation of the technologies of the markets, the content of students, the demands of students, the design of creative sessions, the audience is designed to develop the audience, and the development of the audience, designing noverbal, and the development of creative, creative thinking.
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